Factoreal customer engagement platform
Factoreal is a customer engagement platform that creates a seamless experience for its customers through every possible channel and helps them grow their business. We were approached to design a web application with a major goal to properly organize the flow.
Challenge
What Challenge have we encountered?
1
Factoreal had a clear idea of launching a platform which deals with all-in-one omni channel user retention service.
2
Simplifying the process in the dashboard and making it more informative.
3
Striving to instill trust within users.
Define
We came across multiple solutions using techniques such as brainstorming and problem solving, that can significantly enhance the value of an ideal solution.
Ideate
To be able to lay out all that information into the interface of our product, making wireframes is a necessary step. We initially made sketches to facilitate the visual hierarchies and structure. Then proceeded to digitize them into Lo-Fi prototype.
Visual Design
We let visual designs play a major role in enhancing the product’s creative appeal and usability. We designed the necessary features to generate an interface that improved user experience and is growth driven.
Project Timeline
Visual style devised for the platform
