Factoreal customer engagement platform
Factoreal is a customer engagement platform that creates a seamless experience for its customers through every possible channel and helps them grow their business. We were approached to design a web application with a major goal to properly organize the flow.
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Challenge
What Challenge have we encountered?
1
Factoreal had a clear idea of launching a platform which deals with all-in-one omni channel user retention service.
2
Simplifying the process in the dashboard and making it more informative.
3
Striving to instill trust within users.
We came across multiple solutions using techniques such as brainstorming and problem solving, that can significantly enhance the value of an ideal solution.
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To be able to lay out all that information into the interface of our product, making wireframes is a necessary step. We initially made sketches to facilitate the visual hierarchies and structure. Then proceeded to digitize them into Lo-Fi prototype.
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We let visual designs play a major role in enhancing the product’s creative appeal and usability. We designed the necessary features to generate an interface that improved user experience and is growth driven.
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